Atlantic Records Launches Fanbase Desktop ApplicationAuthored by Mark Hefflinger on July 28, 2008 - 1:10pm.
New York - Warner Music Group's (NYSE: WMG) Atlantic Records on Monday launched Fanbase, an interactive desktop application that includes a music player, chat, and data on Atlantic artists that is pulled from a variety of websites. The application is based on Adobe AIR technology, and uses an integrated player from social music service imeem, chat from Meebo, and videos from YouTube and Brightcove. The download will be available from Atlantic's main website, as well as from the sites of participating artists, including T.I., Simple Plan and Shinedown.
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