Buzz Watch: American Idol Has Nothing On Shanghai Super GirlAuthored by Jay Baage on August 15, 2008 - 7:03am.
China has its own equivalent of American Idol called Super Girl. VBS.TV (which I think produce some of the best and smartest Web TV programming right now) has documented the nationally televised phenomenon in a series of webisodes (the first one embedded above). The numbers are mind-boggling: 1.2 billion votes were sent in via the Web, mobile and regular phones during the last season and 420 million viewers tuned in to the finale, making it the most-watched TV program in history. But Shanghai Super Girl also documents how a rather silly TV-show is actually empowering the people through the interactive components of the show. It’s all part of VBS.TV China-centric content around the Olympics. |
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