China Edges U.S. in Visits to Official Olympics Web Site

Authored by Mark Hefflinger on August 25, 2008 - 10:07am.

Reston, Va. - While the U.S. may have edged China for the most medals at the recently completely Summer Olympics in Beijing, those roles were reversed when it came to visits to the official Olympics website, according to comScore.

The firm said that Beijing2008.cn, which is published in five languages, attracted 16.5 million visitors during the first 10 days of the games, with 25.7% coming from China and 24.8% from the U.S.

Canada ranked third (5.7%), followed by the U.K. (5.2%) and Australia (2.8%).

English-speaking countries represented four out of the top five countries and approximately 40% of total visitors to the site.

"It's exciting to see that the official Chinese Olympics site was built in a variety of languages so as to attract visitors from across the globe," said Gian Fulgoni, the chairman of comScore.

 

Related Links:
http://www.comscore.com/press/release.asp?press=2410

http://en.beijing2008.cn

Comments

I think the 16.5 million

I think the 16.5 million figure would be page views rather than unique visitors. Still, an impressive number.

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