Los Angeles
- Video game publisher Activision (NASD: ATVI) plans to triple the amount of "Guitar
Hero" content it produces over the next two years, including both new
versions of the game and downloadable content for the titles, CEO Mike Griffith
told analysts, GameDaily reported. Further, Universal Music president and COO
Zach Horowitz stated that, on average, sales of songs featured in "Guitar
Hero" jump between 200% and 300%. One song, Weezer's "My Name is
Jonas," saw a 1,000 sales increase in the weeks following the release of
"Guitar Hero III."
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(GameDaily)
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