Out-of-Home Ad Firms Fuelcast, Bhootan Merge to Form OutcastAuthored by Mark Hefflinger on October 2, 2008 - 10:17am.
Santa Monica,
Calif. - Fuelcast, the provider
of a gas station pump-based digital video ad network, announce on Thursday that
it has merged with digital out-of-home ad firm Bhootan to form Outcast, an
out-of-home ad network with a claimed monthly reach of over 25 million
consumers.
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