Santa Clara, Calif. - Macrovision (NASD: MVSN) announced on Monday that it has sold its TV Guide magazine property to private equity firm OpenGate Capital for an undisclosed sum.

The company said the sale is in line with the plan it outlined following its acquisition of Gemstar-TV Guide.

Macrovision continues to offer Gemstar's electronic program guide for digital TV services, but said TV Guide magazine "was identified as a business not aligned with that core corporate strategy."

"A primary goal of the Gemstar-TV Guide acquisition was the consolidation of key technology assets, including the interactive program guides, connected services and device connectivity needed to provide consumers with a uniquely simple digital home entertainment experience," said Macrovision president and CEO Fred Amoroso.

"The TV Guide Magazine divestiture marks a significant milestone towards achieving this goal as the streamlined business model improves the company's ability to execute its strategic plan."

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