Los Angeles - Google's (NASD: GOOG) YouTube has quietly launched its second original content co-production, an "Entertainment Tonight"-style show called "Poptub," following a successful Web video collaboration with "Family Guy" creator Seth MacFarlane, according to The Hollywood Reporter.

"Poptub" is being produced with Embassy Row ("Who Wants to Be a Millionaire") and Pepsi, and focuses more on popular YouTube celebrities and their videos.

Like its previous "Cartoon Cavalcade of Comedy" collaboration with MacFarlane, "Poptub" segments will be shown on YouTube as well as syndicated across the Google Content Network -- an ad network that counts hundreds of thousands of partners.

Related Links:
http://snipurl.com/4e9fj (Hollywood Reporter)

http://www.youtube.com/user/POPTUB