Rome - Neomobile, an Italy-based mobile entertainment distributor, announced on Thursday that it has acquired Arena Mobile, a Spain-based mobile content provider.

Financial terms of the transaction were not disclosed.

The combined company will become the Neomobile Group.

Founded in 2004, Neomobile has since expanded beyond Italy to establish operations in Turkey, Spain and Brazil. Last year, it served downloads to over 2.5 million unique users.

Arena Mobile, launched in 2001, works with over 150 mobile network operators and media players in 70 countries.

"This deal represents a key milestone in Neomobile's global growth strategy allowing us to accelerate our penetration in high potential markets, especially in Latin America and Asia Pacific regions and to bring a new B2B offering in those markets in which we have gained great expertise, such as Italy and Turkey," said Neomobile CEO Gianluca D'Agostino.

Related Links:
http://www.neomobile.it

http://www.arenamobile.com