Universal, Body by Jake Team on Digital Fitness Music Label

Authored by Mark Hefflinger on January 5, 2009 - 12:42pm.

Los Angeles - Universal Music Group has partnered with fitness personality Jake Steinfeld ("Body by Jake") to launch what it says is the first "digital fitness music label." The multi-year agreement with Universal Music Enterprises will tap Universal's catalog and sales and marketing units, along with "music and fitness professionals," to create workout mixes that can be purchased on the nascent slotMusic card format or downloaded as digital files.

 

Related Links:
http://snipurl.com/9ia1g

http://www.exercisetv.tv

http://www.dontquitmusic.com

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