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PubMatic Closes Second Round for Web Ad Optimization

Authored by Mark Hefflinger on March 16, 2009 - 7:46am.
Palo Alto, Calif. - PubMatic, a provider of online ad revenue optimization services, announced on Monday that it has secured an undisclosed sum for its second round of financing, from previous backers including Draper Fisher Jurvetson, Nexus India Capital and Helion Ventures.

Palo Alto, Calif.-based PubMatic works with over 5,500 online publishers to optimize their ads in real-time.

The company also on Monday debuted its PubMatic Premier platform, geared for global media publishers with more than $5 million in annual online revenue.

The new funding will be used in the company's global expansion efforts.

 

Related Links:
http://biz.yahoo.com/bw/090316/20090316005354.html?.v=1

http://www.pubmatic.com

Published in DMW Daily, March 16, 2009
tags: Deals | VC | Advertising | Publishing | Draper Fisher Jurvetson | PubMatic | Nexus India Capital | Helion Ventures |



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