Activision Names Rosensweig CEO of "Guitar Hero" Unit

Authored by Mark Hefflinger on March 23, 2009 - 12:51pm.
Santa Monica, Calif. - Video game publisher Activision (NASD: ATVI) announced on Monday that it has named Dan Rosensweig as president and CEO of RedOctane, its unit that develops the popular "Guitar Hero" franchise. Rosensweig previously has served as COO of Yahoo, and before that was president of publisher Ziff Davis.

 

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