Reports: Twitter Growth Flat; Majority Have Never TweetedAuthored by Mark Hefflinger on June 11, 2009 - 10:35am.
San Francisco
- Traffic to microblogging service Twitter, which had rocketed in recent months
with promotional plugs from Oprah and Ashton Kutcher, has flatlined, or even
declined, according to reports citing data from measurement firms Compete and
Quantcast. According to Compete, Traffic to Twitter rose just 1.47% from April
to May, to 19.7 million unique monthly visitors; traffic to the site grew 752%
in 2008.Meanwhile, Quantcast estimated Twitter had 21.9 million unique visitors in May, down 6% from the prior month. A separate report from HubSpot, highlighted by Ars Technica, analyzed 4.5 million Twitter accounts and found that a majority of them (54.9%) have never sent a single tweet, and 52.7% have no followers at all. Another 55.5% of the accounts surveyed were not following any other Twitter users. Further, just 24% of those surveyed had created a bio for their Twitter profile, and 31% had entered a location.
Related Links: http://battellemedia.com/archives/004940.php http://snipurl.com/jxjb2 (Ars Technica) http://bit.ly/sotwitter (PDF of HubSpot report) |
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