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"Transformers" Posts Biggest Opening in IMAX History

Authored by Mark Hefflinger on June 29, 2009 - 11:00am.
Los Angeles - The IMAX Corporation (NASD: IMAX) announced on Monday that Paramount's "Transformers: Revenge of the Fallen" posted the biggest opening in IMAX history, with a single-day domestic gross of $3.9 million, and five-day gross of $14.4 million. The film was available from 169 IMAX screens in the U.S., making for a per screen average of over $85,000 during the five-day opening period. The company said the IMAX release contributed more than 7% of the film's $201 million total, on less than 2% of the screens showing the picture.

 

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Published in DMW Daily, June 29, 2009
tags: Paramount Pictures | Movies | Transformers | IMAX |



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