The Orchard Taps Digonex to Offer Dynamic Download Pricing

Authored by Mark Hefflinger on July 28, 2009 - 11:34am.
Indianapolis, Ind. - The Orchard (NASD: ORCD), a digital distributor of independent music and video content, announced that it has partnered with Digonex Technologies to test a dynamic pricing platform for its catalog. The Digonex platform will "systematically change prices based on econometric and behavioral principles to dynamically price digital downloads for The Orchard."

 

Related Links:
http://www.digonex.com/news_7_27_09.shtml

http://www.theorchard.com

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