Warner Music Videos to Return to YouTubeAuthored by Mark Hefflinger on September 29, 2009 - 8:34am.
New York
- Warner Music Group (NYSE: WMG) has signed a new licensing agreement with Google's
YouTube (NASD: GOOG), which will see the major record label's music videos return to the
site after a nine-month absence. In recent weeks, several outlets had reported
that a deal between the two parties was close.The new deal will see Warner take the majority share of ad revenue generated by the music videos, CNET News.com reported. "Under this new, multi-year global agreement, you will be able to discover, watch and share Warner music on the site," YouTube said in a blog post. "The partnership covers the full Warner catalog and includes user-generated content containing WMG acts."
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