Online Ad Firm Burst Media Acquires Giant Realm

Authored by Mark Hefflinger on October 8, 2009 - 7:34am.

Burlington, Mass. - Burst Media, a provider of advertising representation, services and technology to Web publishers, announced that it has acquired the business and assets of Giant Realm, a New York-based, online media company that targets the male 18-34 year old demographic.

Terms between the two privately held firms were not disclosed.

Burlington, Mass.-based Burst, which was founded in 1995, said that the strategic acquisition reinforces it position as an "enabler of vertical content online."

Giant Realm will continue to operate as a division of Burst Media, the company said.

http://www.giantrealm.com

http://www.burstmedia.com