Report: Facebook Traffic Up 69%, Twitter Up 45% in Past Year

Authored by Mark Hefflinger on May 6, 2010 - 9:18am.

New York - The total time spent on social networking sites by users worldwide grew more than 100% over the past year, as Facebook and Twitter posted large gains in unique users, according to a report from Nielsen.

Traffic to Facebook.com was up 69% year-over-year through March, while Twitter saw a 45% increase in site traffic during the period.

Declines in traffic were posted by social networks including Classmates Online, LinkedIn and News Corp.'s (NYSE: NWS) MySpace -- which saw unique users fall 24.6% over the past year.

The average time per person spent on social networks now stands at over six hours per month.

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