Roku Inc. announced Wednesday that hundreds of videos from Disney.com have been added to the streaming platform’s Roku Channel Store, where they are available for free. This Disney channel features animated shorts, clips, a behind-the-scenes section, and a What’s New area that gives previews of what television shows and movies are coming soon.
Among the popular characters and musicians featured in this content library are Winnie the Pooh, Dumbo, Lightning McQueen, the Jonas Brothers, Selena Gomez and AllStar Weekend, as well as the video for OK Go’s Muppet Show Theme Song (see below).
“We’re delighted to be the first player to stream this collection of Disney videos to consumers’ TVs,” said Roku founder and CEO Anthony Wood. “Disney is synonymous with family-friendly entertainment and now Roku families can stream their Disney favorites for on-demand viewing on their TVs.”
Kyle Laughlin, vice president, product development, Disney Interactive Media Group added that more content and new features will be added in the months to come. “We are excited to extend our extensive library of onto Roku for more families to enjoy,” he said.
Disney joins Roku’s more than 300 entertainment channels including movies and TV shows from Netflix, Hulu Plus, Amazon Instant Video and Crackle; live and on-demand sports from NHL, MLS and UFC and more; music from Pandora, MOG, Rdio and TuneIn Radio; photos and videos from Facebook, Flickr and Vimeo; casual games like Angry Birds; and news and entertainment from around the world.
Disney Interactive Media Group comprises Disney Interactive Studios, Disney Online, Disney Online Studios, Disney Mobile, and Playdom. Among its responsibilities are Disney.com and the Disney Family network of websites, mobile applications, and video games.