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Tapjoy Reveals nGen for Mobile app Monetization
/ March 17, 2014 4:44 pm

Tapjoy grabVentureBeat reports that mobile ad-tech company, Tapjoy, announced its nGen monetization and advertising platform as the solution for mobile-app developers today. The nGen platform is part of an emerging trend of alliance between mobile middlemen and game developers. “We made a lot of changes in 2013 with new product launches,” said Steve Wadsworth, Chief Executive of Tapjoy. With nGen, developers have a solution for reward-based advertising and monetization. The company allows developers to monetize and engage a larger proportion of their user base through different resources such as video ads and incentivized offers. Read More


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