Twitter Inc. introduced a new feature that will allow advertisers to reach out to users based on keywords in their postings, increasing the tools available to marketers on the site. . Read More

Nuance Communications, a voice technology company, today announced the launch of a new product Voice Ads, a new mobile advertising format that allows people to have a two-way conversation with brands they love. Read More

Reuters reports that Google Inc did not engage in any misleading actions with its sponsored links and that it is not responsible for messages communicated by paid advertisers, an Australian High Court ruled. . Read More

Guest columnist Mike Vorhaus, President of Magid Advisors explains why, despite the doom and gloom written about the prospects for mobile advertising revenue for companies like Facebook and others, mobile advertising revenue is poised to grow. Read More

Internet advertising is leading a generally positive outlook for the ad industry, growing 12.1 percent globally in Q1 compared to the previous year. . Read More

Hulu unveiled AdZone 2012, a new section of the streaming video service in partnership with Advertising Age that’s devoted to what many people consider the most entertaining parts of Super Bowl Sundays through the years. Read More

Advertising technology company appssavvy has completed a $7.1 million venture capital round from AOL Ventures and existing investors, a group that includes True Ventures, The New York Times Co, Scott Kurnit and Howard Lindzon. Read More