Post Tagged with: "AOL"

AOL Advertising CMO Erika Nardini Steps Down
/ November 25, 2014 10:38 am
AOL Advertising CMO Erika Nardini Steps Down

Advertising Age reports "Erika Nardini, AOL's marketing chief for its advertising division, has decided to leave the company at the end of the year.". Read More

MapQuest, MLB Team for Online Video Series Focused on Baseball Cities
/ June 11, 2014 4:46 pm
MapQuest, MLB Team for Online Video Series Focused on Baseball Cities

AOL's MapQuest and MLB.com have partnered to launch an original online video series to accompany MapQuest's customized ballpark content featuring gameday guides for all 30 MLB teams. The series, called "Key to the City," is hosted by Upright Citizens Brigade Theatre comedian Matt Fisher. Read More

AOL Acquires PrecisionDemand to Bolster Adap.tv
/ May 23, 2014 4:42 pm
AOL Acquires PrecisionDemand to Bolster Adap.tv

Looking to bolster its platform capabilities around TV and digital video, AOL has acquired New York-based PrecisionDemand, a developer of tools designed to target TV and measure its results more effectively. . Read More

AOL to Acquire Advertising Technology Firm Convertro
/ May 7, 2014 1:31 pm
AOL to Acquire Advertising Technology Firm Convertro

Looking to further bolster its advertising offerings, AOL said it will pay up to $101 million to acquire Santa Monica-based Convertro, a developer of attribution modeling technology for brands and agencies. The deal includes $89 million in cash, $2 million in converted stock awards and up to $10 million more in earn-outs, based on the satisfaction of certain product development milestones. Read More

AOL Strikes Premium Motion Picture Deal With Miramax
/ April 24, 2014 5:51 pm
AOL Strikes Premium Motion Picture Deal With Miramax

AOL Inc. and Miramax have announced an agreement to bring full-length films to U.S. viewers, culminating in the launch of a new movies experience that will be featured across The AOL On Network. . Read More

AOL Launches Retooled Version of Crunchbase
/ April 23, 2014 4:09 pm
AOL Launches Retooled Version of Crunchbase

AOL said on Wednesday it has launched a revamped version of Crunchbase, the crowd-sourced database of start-ups, entrepreneurs and investors originally created by tech blog TechCrunch. It marks the first major update of the service since . Read More

AOL Redesigns Homepage to Highlight Video Content
/ April 15, 2014 2:35 pm
AOL Redesigns Homepage to Highlight Video Content

TechCrunch reports that AOL.com will be redesigning its homepage to better integrate a carousel of videos from AOL. While there were videos on AOL.com before, they weren’t highlighted in the same way. Read More

Get Adobe Flash player