Post Tagged with: "AOL"

Will Huffington Post Spin Off From AOL Rather Than Go Under Verizon? Reportedly valued at $1 billion, news hub could break away
/ May 12, 2015 4:03 pm
Will Huffington Post Spin Off From AOL Rather Than Go Under Verizon? Reportedly valued at $1 billion, news hub could break away

Adweek reports "This morning, Verizon seemed to be on the verge of taking ownership of one of the Internet's flagship news sites, The Huffington Post. But now doubts are swirling around whether the mega-blog will be part of Verizon's $4.4 billion acquisition of AOL.". Read More

Verizon to Buy AOL for $4.4 Billion to Expand Digital Portfolio
/ May 12, 2015 11:57 am
Verizon to Buy AOL for $4.4 Billion to Expand Digital Portfolio

The New York Times reports "Verizon Communications agreed on Tuesday to buy AOL for $4.4 billion in an all-cash deal that will see today’s king of mobile acquire the one-time king of media.". Read More

AOL Q1 Beats With $625.1M In Sales, EPS Of $0.34 On Back Of Ad Growth
/ May 8, 2015 11:09 am
AOL Q1 Beats With $625.1M In Sales, EPS Of $0.34 On Back Of Ad Growth

TechCrunch reports "Amid a challenging market for tech stocks this quarter, AOL today reported its most recent earnings. For the quarter that ended March 31, the company posted revenues of $625.1 million and adjusted earnings per share of $0.34." . Read More

AOL Unveils One, Its Big Bet On Programmatic Ads
/ April 14, 2015 12:20 pm
AOL Unveils One, Its Big Bet On Programmatic Ads

TechCrunch reports "More than a year ago, AOL executives Tim Armstrong and Bob Lord first publicly outlined their plans to unify AOL’s various ad products as a single platform called One. Today that platform is actually launching." . Read More

AOL Taps FourthWall Data For Ad Targeting
/ March 23, 2015 11:42 am
AOL Taps FourthWall Data For Ad Targeting

Multichannel reports "AOL said it has struck an expanded licensing deal with FourthWall Media that will enable it to tap into second-by-second set-top box for targeted TV advertising." . Read More

Ad Industry Launches Effort to Combat Rampant Fraud
/ March 5, 2015 10:43 am
Ad Industry Launches Effort to Combat Rampant Fraud

Adweek reports "A new group designed to combat industry-wide ad fraud is up and running with a host of big-name companies on its board. Top brands, agencies, Internet and ad tech companies have officially signed on with the Trustworthy Accountability Group (TAG), which is going after one of the most pressing problems facing CMOs." . Read More

Jukin To Feed Viral Videos To AOL, Yahoo In New Service
/ February 18, 2015 11:05 am
Jukin To Feed Viral Videos To AOL, Yahoo In New Service

Deadline reports "Jukin Media has launched a new video-distribution service that will provide its most popular new clips directly to online publishers. AOL, Yahoo, Complex, Flipps, Frequency, Rare.us and ViralNova have already signed up for the service, the company said.". Read More

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