Post Tagged with: "Foursquare"

Foursquare Targets Its B2B Pitch With Places And New Location Cloud
/ May 5, 2015 10:20 am
Foursquare Targets Its B2B Pitch With Places And New Location Cloud

TechCrunch reports "Foursquare — the startup likely best known for popularising the “check-in” for users to share their locations with their social networks — has more recently been trying to make a name for itself as a location-based big data machine." . Read More

Sources: Yahoo In Talks To Buy Foursquare
/ April 15, 2015 11:35 am
Sources: Yahoo In Talks To Buy Foursquare

TechCrunch reports "Yahoo has been busy rebuilding its business aroundmobile under CEO Marissa Mayer, and soon it could make one of its biggest bets yet on the platform. We have heard perennially that the company has been looking to buyFoursquare, the New York startup behind the eponymous local search app and location-based social “check-in” appSwarm. The latest rumor we are hearing is giving the deal a price tag of around $900 million." . Read More

Foursquare Finally Unleashes Location Data for Cross-Mobile Ad Targeting
/ April 14, 2015 12:48 pm
Foursquare Finally Unleashes Location Data for Cross-Mobile Ad Targeting

AdWeek reports "Foursquare has taken its share of lumps from industry watchers in recent years about its slow user growth, but critics have never rolled their eyes at the promise of the app's location data. And now the New York-based company is ready to further monetize all of that precise consumer information.". Read More

Twitter Teaming With Foursquare For Location Tagging In Tweets
/ March 23, 2015 11:42 am
Twitter Teaming With Foursquare For Location Tagging In Tweets

TechCrunch reports "Twitter is bringing the ability to tag specific locations to Tweets via official apps and the web, through a partnership with Foursquare. The company tweeted about the upcoming feature today, showing a video of how it’ll work in iOS.". Read More

Foursquare exec boasts company has seen triple-digit revenue growth for 3 years straight
/ February 25, 2015 10:40 am
Foursquare exec boasts company has seen triple-digit revenue growth for 3 years straight

VentureBeat reports "The five-year old company with mobile-friendly location sharing and business-discovery apps has been monetizing for the past three and a half years, Rosenblatt said backstage after the talk. Revenue comes from ads, data licensing, and subscriptions from local merchants.". Read More

Facebook invades Yelp, Foursquare territory with geo-specific Place Tips for iPhone
/ January 29, 2015 11:13 am
Facebook invades Yelp, Foursquare territory with geo-specific Place Tips for iPhone

VentureBeat reports "Facebook knows that being able to target users with information about exactly where they are can be extremely lucrative. Today, it invaded the territory occupied by Yelp and Foursquare, launching a new feature for the Facebook iPhone app that delivers information about where its users are in real-time.". Read More

Will the Check-in Survive? Foursquare’s Controversial Relaunch, By the Numbers
/ October 23, 2014 10:31 am
Will the Check-in Survive? Foursquare’s Controversial Relaunch, By the Numbers

VentureBeat reports "It’s been two months since Foursquare relaunched, and things aren’t looking good. App usage and downloads are down. Way down. But Web traffic is up. Maybe. We’re not sold on that, but it’s what Foursquare tells us." . Read More

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