Post Tagged with: "Marketing"

Mobile Marketing Firm Appboy Raises $15 Million
/ October 2, 2014 1:28 pm
Mobile Marketing Firm Appboy Raises $15 Million

Re/code reports “Appboy, a company whose technology helps businesses retain the customers they attract through mobile apps, has raised $15 million in Series B funding.” . Read More

Mobile marketing automation firm Swrve Raises $10 Million
/ September 18, 2014 11:35 am
Mobile marketing automation firm Swrve Raises $10 Million

VentureBeat reports “Mobile marketing automation startup Swrve has raised $10 million to fuel its sales, marketing, and engineering expansion.”. Read More

SocialChorus Raises $7.5 Million to Help more Employees Spread their Company’s Message
/ September 18, 2014 11:35 am
SocialChorus Raises $7.5 Million to Help more Employees Spread their Company’s Message

VentureBeat reports “Advocacy marketing platform SocialChorus has nabbed $7.5 million to help more employees spread the word about their companies.” . Read More

Marketing Software Maker Kenshoo Makes a Move and Acquires SaaS provider Adquant
/ September 17, 2014 2:38 pm
Marketing Software Maker Kenshoo Makes a Move and Acquires SaaS provider Adquant

VentureBeat reports “That’s the deal with predictive marketing software provider Kenshoo, which announced today that it had bought Adquant, a SaaS-centric software maker that powers social media campaigns on Facebook, Twitter, and Instagram, among others. Adquant works closely with mobile app and game developers.”. Read More

Business Analytics Company RJMetrics Raises $16.5 Million
/ September 16, 2014 1:24 pm
Business Analytics Company RJMetrics Raises $16.5 Million

TechCrunch reports “RJMetrics, a company saying it provides sophisticated data tools to businesses of all sizes, is announcing that it has raised $16.5 million in Series B funding.”. Read More

TargetingMantra Raises $1.1 Million to Make More Recommendations
/ September 16, 2014 1:24 pm
TargetingMantra Raises $1.1 Million to Make More Recommendations

VentureBeat reports “Today, the appropriately named TargetingMantra announced it has closed $1.1 million in funding to expand its Amazon-like personalized targeting service.”. Read More

Woopra’s AppConnect Launches to Create the Most Complete View of the Customer
/ September 16, 2014 1:24 pm
Woopra’s AppConnect Launches to Create the Most Complete View of the Customer

VentureBeat reports “The long-sought Holy Grail of marketers is the most complete possible profile of a customer. To paint such a picture, using data from multiple tracking systems, customer analytics firm Woopra is today launching AppConnect.”. Read More

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