Post Tagged with: "Nielsen"

Nielsen’s Plan to Measure Netflix, Amazon Prime Viewership: 3 Key Takeaways
/ November 26, 2014 10:32 am
Nielsen’s Plan to Measure Netflix, Amazon Prime Viewership: 3 Key Takeaways

The Hollywood Reporter reports "Nielsen surprised many with the Nov. 19 reveal that ratings for streaming TV (Netflix and Amazon Prime) are coming in December. The announcement also created a lot of confusion." . Read More

Nielsen to Measure Netflix, Amazon
/ November 19, 2014 9:08 am
Nielsen to Measure Netflix, Amazon

Broadcasting & Cable reports “Nielsen will begin measuring viewership for programming streamed via digital services such as Netflix and Amazon in December, according to The Wall Street Journal.”. Read More

Adobe and Nielsen Team up to Deliver Ratings for Online TV & Digital Content
/ October 21, 2014 11:20 am
Adobe and Nielsen Team up to Deliver Ratings for Online TV & Digital Content

VentureBeat reports “Adobe and media tracking company Nielsen are teaming up to add a new set of audience ratings for online videos and other digital content, the companies announced today.” . Read More

Third of PS4 Owners Moved from Wii or Xbox
/ August 26, 2014 12:44 pm
Third of PS4 Owners Moved from Wii or Xbox

GamesIndustryBiz reports “A recent Nielsen study found that 31 per cent of PlayStation 4 owners already had an Xbox 360 or Wii, but not a PlayStation 3. 17 per cent didn't have any of the old-gen consoles.”. Read More

Nielsen data shows mobile devices & social networks are making TV better
/ August 5, 2014 12:42 pm
Nielsen data shows mobile devices & social networks are making TV better

Venturebeat reports "What’s more, social media is making the “vast wasteland” of TV a better place.". Read More

Nielsen Study: Facebook Has Reach Comparable or Exceeding TV Networks
/ August 1, 2013 7:26 am
Nielsen Study: Facebook Has Reach Comparable or Exceeding TV Networks

According to a recent Nielsen study commissioned by Facebook, which has more than 1 billion users globally, for younger demographics, Facebook can contribute significant incremental or duplicated reach to that of major TV networks. . Read More

Variety: Netflix, Hulu Dominate Mobile TV Viewing
/ June 3, 2013 12:48 pm
Variety: Netflix, Hulu Dominate Mobile TV Viewing

Variety reports that approximately 64% of TV shows viewed on smartphones and 54% on tablets were via Netflix, Hulu Plus or another online video-subscription service, according to a survey commissioned by the Council for Research Excellence, which is funded by Nielsen. . Read More

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