Post Tagged with: "Publishing"

New mobile-game publishing platform is a ‘simple’ alternative for free-to-play developers
/ May 11, 2015 11:38 am
New mobile-game publishing platform is a ‘simple’ alternative for free-to-play developers

VentureBeat reports "Mobile-social gaming company FunPlus announced today its new free-to-play game-publishing platform, PublishingPlus. The San Francisco-based company aims to bring a “simple, transparent” alternative to traditional games publishing through a flat revenue split and a tiered milestone system. The group aims to lower risk and barriers to access for creators wanting a way into the $30 billion mobile-games market, calling the program “a major step into the future of mobile-game publishing.”. Read More

Publishers’ newest platform darling: Kik
/ April 13, 2015 12:06 pm
Publishers’ newest platform darling: Kik

Digiday reports "Publishers have been wildly enthusiastic about Snapchat as they try to capitalize on messaging apps’ popularity with young people. But now Kik is catching on with the recent addition of big-name publishers BuzzFeed, The Washington Post and NBC News." . Read More

Ad blocking is every publisher’s problem now
/ April 8, 2015 10:31 am
Ad blocking is every publisher’s problem now

Digiday reports "The conventional wisdom around ad blocking was that it was a problem exclusively for sites covering topics like technology and video games, or those in European markets. Think again. Ad blocking is quickly becoming a widespread and difficult-to-solve problem across global publishing." . Read More

How one publisher relies heavily on YouTube, just not to make money
/ April 7, 2015 1:16 pm
How one publisher relies heavily on YouTube, just not to make money

Digiday reports "Many publishers are reaching a stark realization when it comes to YouTube: There just isn’t much money to be had, not with $2 CPMs.". Read More

How Facebook is helping Fox Sports make money off video
/ March 6, 2015 12:43 pm
How Facebook is helping Fox Sports make money off video

Digiday reports "For months, Facebook has been pitching publishers on the wonders of posting their media — especially their videos — directly to Facebook in exchange for a split on ad revenue. How Facebook planned to advertise against those videos has remained mostly a mystery, however." . Read More

The latest Web publishing design trend: Mimic print
/ March 5, 2015 10:43 am
The latest Web publishing design trend: Mimic print

Digiday reports "Wired on the Web suddenly looks a more lot more like Wired in print. The site’s redesign, launched earlier this week, takes many of the design cues introduced with Wired magazine’s redesign in 2013, with a shared typeface, full-page section images, and an editorial orientation around business, design, entertainment, gear, science and security.". Read More

How top publishers are using Snapchat
/ February 4, 2015 10:42 am
How top publishers are using Snapchat

Digiday reports "Snapchat’s Discover has been out in the wild for only a few days, but publishers have already gotten a glimpse at how it’s going to change their distribution strategies. The early verdict: The messaging service’s new media feature is going to be a big deal.". Read More

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