Post Tagged with: "YouTube"

The future of digital TV advertising, in 5 charts
/ April 13, 2015 11:40 am
The future of digital TV advertising, in 5 charts

Digiday reports "The dominant players in online video advertising today are YouTube and other short-form content providers. But that won’t last much longer.". Read More

Study: More advertisers will choose Facebook video over YouTube this year
/ April 7, 2015 1:16 pm
Study: More advertisers will choose Facebook video over YouTube this year

VentureBeat reports "More marketers will use Facebook video for their ad campaigns than YouTube this year, according to a study released today.". Read More

How one publisher relies heavily on YouTube, just not to make money
/ April 7, 2015 1:16 pm
How one publisher relies heavily on YouTube, just not to make money

Digiday reports "Many publishers are reaching a stark realization when it comes to YouTube: There just isn’t much money to be had, not with $2 CPMs.". Read More

Machinima Hires Ex-Warner Bros. Exec Marc Verville as CFO
/ April 2, 2015 11:29 am
Machinima Hires Ex-Warner Bros. Exec Marc Verville as CFO

Variety reports "Machinima, the YouTube-oriented digital media company focused on videogamers and fandom culture, has appointed Marc Verville — previously VP of finance for Warner Bros. Home Entertainment — as chief financial officer.". Read More

Michelle Phan Pushes Beyond YouTube With Endemol Beyond Online-Video Network
/ March 31, 2015 12:38 pm
Michelle Phan Pushes Beyond YouTube With Endemol Beyond Online-Video Network

Deadline reports "Michelle Phan, one of YouTube’s biggest stars who has aggressively built a burgeoning offline fashion and beauty empire, is now launching ICON, her own premium online-video network in collaboration with Endemol Beyond." . Read More

YouTube Is Experimenting With Ultra High Def, Ultra Smooth Video Playback — Here Are The Examples
/ March 27, 2015 10:59 am
YouTube Is Experimenting With Ultra High Def, Ultra Smooth Video Playback — Here Are The Examples

TechCrunch reports "Just a few months back, YouTube bumped up the quality of the videos it hosts by allowing for gorgeous, 60 FPS video playback." . Read More

Live TV-Sharing App Whipclip Launches
/ March 26, 2015 1:41 pm
Live TV-Sharing App Whipclip Launches

Multichannel reports "YouTube is getting some new competition. A startup called Whipclip, that will allow its users to create three-minute clips of live shows, launched on Thursday." . Read More

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