Home

Adsence

Analysis: Web Video - Hollywood’s Bastard Stepchild Grows Up

Authored by Jay Baage on October 9, 2007 - 8:55am.
The announcement of Google Adsense for video is a significant milestone in the evolution of web video. Video units will be live in AdSense accounts later today and allow anyone with a web site to earn ad revenue from Google’s/YouTube’s new embedded, customizable players. Together with the new immersive advertising YouTube has also been testing, monetizing web video is becoming more tangible. Moreover, Hollywood is recognizing the potential and power of web shows to become mainstream phenomena — and eventually make money.
tags: Video | Google | YouTube | NewTeeVee | Adsence |