AdSense for Video

Google Debuts Video Ad Platform

Authored by Mark Hefflinger on February 21, 2008 - 9:39am.

Mountain View, Calif. - Google (NASD: GOOG) on Thursday launched a beta test of AdSense for Video, the anticipated addition to its online advertising platform that will allow advertisers to insert ads into videos seen on a range of partner sites. The service will let advertisers overlay either text or video ads on a small section of the video player, with the ability to target ads based on video content and where the clip is hosted.