AdWords

Google to Pay $20 Million to Settle Suit With AdWords Clients

Authored by Mark Hefflinger on May 26, 2009 - 9:02am.
Mountain View, Calif. - Google (NASD: GOOG) has agreed to pay $20 million to settle a class-action suit brought by several customers of its AdWords search advertising service, who among other claims alleged the company breached contracts and falsely advertised.

Google TV Ads Now Available to U.S. Advertisers

Authored by Ned Sherman on May 2, 2008 - 7:52am.

Mountain View, CA - CNET reports that Google (NASD: GOOG) announced on its AdWords blog that Google TV Ads, a program that has been in beta since June 2007, is now available to all U.S.-based advertisers. The program allows advertisers to reach over 13 million households nationwide on 94 channels. Like with Google’s AdWords service, which places ads on its Internet search pages, advertisers using Google TV Ads will bid for placement using an online tool that shows estimated costs to run a particular campaign and allows advertisers to increase or decrease their bids before placing them.

Hearst-Argyle TV Becomes Google AdWords Reseller

Authored by Mark Hefflinger on November 28, 2007 - 1:26pm.

New York - Hearst-Argyle Television (NYSE: HTV), which operates 29 TV stations and their

Wallpaper Company Drops Google Keyword Ad Trademark Suit

Authored by Mark Hefflinger on September 4, 2007 - 10:16am.

San Francisco - A company that sued Google in 2003 for trademark infringement, over ads placed through its keyword-based online advertising service, has settled its lawsuit, Reuters reported.

AOL Launches Paid Search Marketplace

Authored by Mark Hefflinger on April 10, 2007 - 9:32am.

Dulles, Va. - AOL has launched a new paid search marketplace, allowing advertisers to purchase sponsored links that will appear next to AOL's search results.

Google, EchoStar Partner on Satellite TV Ad Sales System

Authored by Mark Hefflinger on April 3, 2007 - 10:38am.

Englewood, Colo. - EchoStar Communications, operator of the DISH Network satellite TV service, announced on Tuesday that it has partnered with Google on a new, automated system for buying, selling, delivering and measuring ads on the network's 125 national channels.