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ReverbNation, Audiolife Offer On-Demand Stores for Artists

Authored by Mark Hefflinger on September 17, 2009 - 11:36am.
New York - ReverbNation, an online music marketing platform used by over 450,000 artists, labels, managers and venues, announced that it has partnered with Audiolife, a developer of direct-to-consumer ecommerce services. Under the deal, Audiolife will power a new Reverb Store that wil let artists and record labels design an unlimited number of physical and digital products online, and them offer them for sale on-demand to fans -- without having to pay up front to generate inventory.

tags: Marketing | Music | Retail | ReverbNation | Audiolife |