New York - BlogHer, an ad network and community of over 2,200 women's blogs, announced on Wednesday that it has received a $5 million second round investment from NBC Universal-affiliated (NYSE: GE) Peacock Equity and Venrock.

When it comes to social media tools, most are not gender specific.  That's a good thing, as it means they can be uniformly useful for everyone, but it's a sign of evolution when more specifically targeted sites start to appear.  It happened with websites and now the same seems to be happening with several new interesting social media tools popping up targeted at women.