Boeing

Analysis: Boeing Quietly Masterminds First Ever Corporate Blog Spinoff

Authored by Rohit Bhargava on May 10, 2007 - 2:34pm.

Randy's blog from Boeing has long appeared in social media presentations as a wonderful example of how to do a corporate blog. I have talked about the example often and linked to it, and the way that Randy dealt with Airbus' exaggerated claims of the A320 being "7 inches wider than the Boeing 737" was one of the most brilliant uses of a blog for corporate response that I have ever seen to this day.

Boeing Exploring Options for Unprofitable In-Flight Broadband Service

Authored by Mark Hefflinger on June 23, 2006 - 12:52pm.

New York - Boeing is looking to unload or possibly shutter its unprofitable Connexion in-flight broadband Internet service, The Wall Street Journal reported.

Vodafone Links Up with Boeing to Provide In-Flight Wi-Fi

Authored by Mark Hefflinger on December 13, 2004 - 2:55am.

London -- Vodafone Group, the largest mobile network operator in the world, announced on Monday that it is working with the Boeing Company through business unit Connexion by Boeing to deliver in-flight Wi-Fi to business customers. Vodafone said the two companies would begin trials later this month and eventually negotiate a full partnership agreement if the trials are successful. "Following successful trials and Vodafone entering into a commercial agreement with us, Vodafone customers will be able to access the Connexion by Boeing service on equipped commercial flights as we introduce high-speed in-flight connectivity worldwide," said David Friedman, vice president of Marketing and Direct Sales for Connexion by Boeing. Vodafone said the service would most likely be available first on Germany's Lufthansa jets in Europe. All Nippon Airways, China Airlines, Japan Airlines, Scandinavian Airlines and Singapore Airlines will also start offering Connexion by Boeing in the near future, the company said.

tags: Deals | Vodafone | Boeing | In-Flight Wi-Fi |

Boeing Sells Digital Cinema Business to Access Integrated Technologies

Authored by Mark Hefflinger on March 30, 2004 - 3:58am.

Los Angeles -- Defense contractor Boeing announced on Tuesday its exit from the digital cinema business, with the sale of its Boeing Digital Cinema assets to New Jersey-based Access Integrated Technologies. Financial terms of the transaction were not disclosed. Boeing's digital cinema system eliminates the need for physical film stock by providing the ability to transmit first-run films and alternative media like sporting events and concerts directly to movie theatres via satellite. "Boeing successfully pioneered and demonstrated many advances in the deployment of advanced satellite and secure digital distribution of large data files from a single point to multiple locations simultaneously," said Boeing Network Enabled Solutions vice president Dr. Ron Maehl. "AccessIT can now take that technology to the next level with its focus on the entertainment industry and its ability to put a capital structure in place for full-scale market implementation."

tags: Digital Cinema | Boeing | Access | Integrated Technologies |