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Report: 20% of U.S. Homes Have Nixed Landlines, Gone Mobile

Authored by Mark Hefflinger on May 11, 2009 - 7:40am.
Washington - Over one in five U.S. homes have foregone the landline in favor of using mobile phones exclusively, according to a survey from the Centers for Disease Control's National Center for Health Statistics. During the second half of 2008, 20.2% of U.S. homes were mobile-only, which represents an increase of 2.7% on the first half of last year, and the largest six-month increase seen since the National Health Interview Survey began polling on the question in 2003.
tags: Mobile | Reports | Research | CDC | NCHS |

Consumer Advocates Ask FTC to Probe Online Ad Targeting

Authored by Mark Hefflinger on November 2, 2006 - 2:02pm.
Washington - Two consumer advocacy groups have asked the Federal Trade Commission (FTC) to investigate possible privacy violations by online advertisers, who are using increasingly sophisticated means of profiling and tracking consumers.
tags: Internet | Marketing | Advertising | Law | Tech | Microsoft | Consumers | FTC | Privacy | CDC |

CDC Corp. Launches Google Click-to-Play Video Ads on China.com

Authored by Mark Hefflinger on October 24, 2006 - 1:45pm.
Beijing - CDC Corporation, which operates the Chinese portal China.com, announced on Tuesday that it has launched Google's click-to-play video ads in the Chinese market via China.com's English Channel. "Google's click-to-play video ads are user-initiated, so that the quality of the user experience is preserved. As a result, advertisers get more engaged users and qualified leads," said Johnny Chou, Google's president of sales and business development for Greater China.
tags: Launches | Internet | Video | Advertising | China | Search | Google | Video Ads | Portals | China.com | CDC |