CES 2008 - As the Consumer Electronics Show comes to an end, one take-away is the rapid change in how the general public found out about what was going on in Vegas. As a blogger myself, I know the importance of this new form of communication all too well (as well as the discussion about whether it is "real" journalism or not), but rarely have I seen such a powerful demonstration of how widespread the blogging phenomenon has become.

CES 2008 - I spent this week at what is probably the largest tradeshow in the world. The sheer size of CES means that information overload is inevitable, and the consistent challenge for any exhibitor at a show like this is rising above the clutter. If you think about it, this challenge is no different from any other tradeshow or exhibition ... though CES is surely more difficult to stand out at than most. Throughout the show, there were a few vendors that did do something noteworthy to stand out. This post is about how they did it and some marketing lessons you can learn from their efforts.

CES 2008 - What happens in Vegas this week won't stay here for too long. If you have been watching or reading any media at all this week, you have seen all the rampant coverage of everything from CES. Being here at the epicenter of the hype has been an interesting experience. Think of it as a cross between a museum exhibit of never before seen artwork, and walking past storefront display windows on 5th Avenue.

CES 2008: It looks like this year’s Consumer Electronics Show might be remembered for Sony’s (NYSE: SNE) Blu-ray disc winning the high def disc format war. With Warner (NYSE: TWX) announcing that they are going exclusively with Blu-ray and rumors that Paramount will do the same, it might just be checkmate for Toshiba's HDDVD format.

CES 2008: Bill Gates delivered his last keynote as Chairman of Microsoft at the annual Consumer Electronics Show in Las Vegas. While he treated the audience to a hilarious celebrity-filled farewell video and played Guitar Hero on stage with Guns’n Roses star Slash, he did not make any really ground-breaking new announcements (as DMW’s readers predicted.) Gates’ keynote underscored the fact that Microsoft is still far from a digital entertainment company (but at least they are working on it.)

CES 2008 - We've set up shop at the 2008 Consumer Electronics Show and will be bringing you coverage from Las Vegas this week. If you're in town for the show, make sure to stop by and see us at our booth in the Content Zone in Central Hall 11760O and don't miss our Digital Media Insider event on Tuesday night. Enjoy the show!