Milpitas, Calif. - Consumer electronics maker Creative on Wednesday introduced the Creative ZEN, a credit card-sized music and video player with a 2.5-inch color screen. The player supports MP3 and WMA formats, in addition to AAC and unprotected iTunes Plus tracks from the iTunes Store. The Creative ZEN will ship to retailers next month in 4GB ($149), 8GB ($199) and 16GB ($299) capacities.