DTV Transition

Survey: High Awareness of Digital TV Switch; Confusion Remains

Authored by Mark Hefflinger on June 19, 2008 - 11:33am.

Minneapolis - A recent survey conducted by electronics and media retail chain Best Buy (NYSE: BBY) found that 88% of consumers are aware of the digital broadcast transition, but nearly half (45%) said they plan to wait until after it happens to take any action.

RadioShack Teams with Libraries on DTV Transition Campaign

Authored by Mark Hefflinger on June 10, 2008 - 12:11pm.

Fort Worth, Texas - Electronics retail chain RadioShack (NYSE: RSH) announced on Tuesday that it has partnered with the American Library Association (ALA) on a public education program about the upcoming digital TV transition. Under the deal, RadioShack's 4,500 company stores and many of its 1,000-plus franchises will offer knowledgeable employees to 16,000 ALA public libraries to host educational sessions for library patrons, to include instructions on how to apply for government coupons to put towards the purchase of digital TV adapters.

FCC Fines Top Retailers for Sale of Unlabeled Analog TVs

Authored by Mark Hefflinger on April 11, 2008 - 8:04am.

Washington - The Federal Communications Commission (FCC) has levied a total of $6 million in fines against many of the top electronics retailers in the U.S., for violating rules on labeling analog televisions they sell to inform consumers the devices will not be able to receive digital signals after the switch to digital broadcasting next February. The FCC levied fines against retailers including Sears ($1.1 million), Wal-Mart ($992,000), Circuit City ($712,000), Target ($296,000) and Best Buy ($280,000).