E-Commerce Software

Online Classifieds E-Commerce Software Firm AdPay Secures Funding

Authored by Mark Hefflinger on December 17, 2004 - 8:15am.
Denver -- AdPay, a provider of e-commerce software for online newspaper classified ads, announced that it has raised a first round of venture capital financing, through the sale of shares to Appian Ventures and FFP Holdings. Colorado-based AdPay's Click and Buy Classifieds software enables newspapers to offer their online advertisers expanded text, photos and multimedia options when placing ads. The company's customers include the St. Petersburg Times, the Denver Newspaper Agency, the San Diego Union-Tribune, the Sacramento Bee and the Houston Chronicle. "Based on our success in the marketplace we had already accelerated our staffing activities, and with this investment we're now fully-funded to pursue this exciting market opportunity," said AdPay president and CEO Mike Heene.