London - Major record label EMI announced on Monday that it has named Elio Leoni-Sceti, former executive vice president of Europe for consumer brand company Reckitt Benckiser, as its new chief executive of EMI Music. Entrepreneur Guy Hands, who has served as CEO since his private equity firm Terra Firma acquired EMI for $4.7 billion last May, will step back to become non-executive chairman of EMI.