New York - Eyeblaster, a provider of digital marketing services, has filed for an initial public offering of shares on the Nasdaq that aims to raised $115 million.

New York - Eyeblaster, a provider of digital marketing services, announced on Wednesday that it has raised $30 million in new funding from a small group of investors, including Eli Barkat and Jonathan Kolber.

Seattle - RealNetworks said on Monday that more than four million users have downloaded its streaming video ad-enabled casual games since June 2006. Instead of the typical 60-minute free trial offered for casual games, Real offers games for free if consumers agree to view video ads every 20 minutes, between levels during natural breaks of the game. The company said the in-game ad format, powered by Eyeblaster, has generated an approximate 10% click-through rate and 74% full video completion rate for its demographic, the majority of whom are women over 30.