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The Echo Nest Debuts Fanalytics Music Marketing Platform

Authored by Mark Hefflinger on June 24, 2009 - 12:01pm.
Somerville, Mass. - The Echo Nest, the provider of a "music intelligence" platform, on Wednesday announced the launch of its Fanalytics platform, which "applies patented Web crawling, machine learning and semantic Web technology to help artists and labels better understand, locate and build their online fan base." Initial customers include Universal's Interscope Records, Warner Music Group's Independent Label Group, Sony's RCA, and indie distributor The Orchard.

tags: Marketing | Music | Universal Music | The Orchard | Interscope Records | Sony Music | Warner Music Group | The Echo Nest | Fanalytics |