Los Angeles - GetBack Media has launched its social network targeted at users over the age of 35, featuring partnerships with a range of firms to provide music and video content, according to The Hollywood Reporter. The company was founded by a team that includes the principals of DVD distributor Shout Factory, and is headed by president Chris Dominguez, a former executive at MTV Networks and iFilm. The company partnered with Universal Music to sell ads on the site and split revenues, and will feature music videos from the label along with Warner Music Group. GetBack also features TV content from Hulu, movie trailers from ScreenPlay, and song samples from All Media Guide.