Google CheckoutAnalysis: Google Checkout - US Take-Up and UK LaunchAuthored by Heather Hopkins on May 4, 2007 - 11:51am.
Google Checkout Update - Visits up 158% Last WeekAuthored by Jay Baage on November 28, 2006 - 8:55am.
The following is a blog entry from LeeAnn Prescott at Hitwise: Here's a quick update on Google Checkout, which I posted about last week. The market share of visits to Google Checkout was up 158% for the week ending 11/25/06 versus the week ending 11/18/06. ToysRus, which is showing the $10 off $30 purchase offer on the home page, was the leading site sending traffic to Google Checkout, accounting for 24% of its upstream visits for the week ending 11/25/06. Google is making a huge effort to sign up users during the busiest online shopping period of the year, and the $10 off $30 purchase appears to be working. While it still has a long way to go to catch Paypal in terms of visits, Paypal's lead was cut in half in just one week: last week I reported that Paypal's market share was 96X Google Checkout for the week ending 11/18/06 - this week Paypal was 38X Google Checkout in terms of market share.
tags: Internet | Payments | Metrics | Commerce | Retail | Shopping | HitWise | Google Checkout | LeeAnn Prescott |
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