IBISWorld

Report: Ringtone Industry in "Decline Stage of Short Life Cycle"

Authored by Mark Hefflinger on September 21, 2009 - 12:30pm.
Los Angeles - The music ringtone industry is "within the decline stage of its short life cycle," and will see revenues fall 15% from a 2007 peak of $880 million, to $750 million in 2009, according to a reported from market research firm IBISWorld. Demand for digital albums and singles, as well as the maturing mobile market were cited as the main reasons for eroding ringtone revenues, which over-the-air used to cost consumers as much as $5 each.