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In-Store Ad Network Danoo Acquires Ad Firm IdeaCast

Authored by Mark Hefflinger on July 7, 2009 - 6:04am.
San Francisco - Danoo, the provider of an in-store network of interactive video screens, announced on Monday that it has acquired IdeaCast, a provider of captive television advertising.
tags: Deals | Video | Advertising | Acquisitions | IdeaCast | Danoo |

Health Club Digital Network IdeaCast Gets $7 Million

Authored by Mark Hefflinger on June 27, 2007 - 10:43am.

Centennial, Colo. - National CineMedia, the operator of an in-theater digital advertising and programming network, announced on Wednesday that it make an up to $7 million equity investment in IdeaCast, a digital media network in health clubs.

tags: Deals | Advertising | TV | Movies | National CineMedia | Investments | IdeaCast |