Ipsos MediaCT

Survey: Average U.S. Gamer Age is 35; 40% are Women

Authored by Mark Hefflinger on July 17, 2008 - 9:15am.

Los Angeles - Women now comprise 40% of U.S. video game players, while the average age of an American gamer has risen to 35, according to a survey conducted by Ipsos MediaCT for game industry trade group the Entertainment Software Association (ESA).