JD Perrette

Apple Refutes NBC Claim it Caved on iTunes Pricing Demands

Authored by Mark Hefflinger on September 11, 2008 - 9:49am.

Cupertino, Calif. - Apple (NASD: AAPL) is refuting claims made by NBC (NYSE: GE) that it made any special considerations on pricing or bundling of content at its iTunes Store that prompted the broadcaster to return its programming to the store, CNET News.com reports.