Redwood City, Calif. - Electronic Arts announced on Thursday that its Madden NFL 07 football game has now sold more than two million units in its first week on the market, grossing over $100 million. This is the best opening sales week in the 17-year history of the game franchise, besting last year’s record of 1.2 million units sold, a 12% increase. Madden NFL has sold over 53 million total units to date, since 1989. Analysts estimate that the game franchise could account for 7 percent of EA’s estimated total annual revenues of $3 billion.

http://news.yahoo.com/s/nm/20060831/tc_nm/media_electronicarts_madden_dc
http://tinyurl.com/s2ky8 (Press Release)
http://www.easports.com/madden07/