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Streaming Service Deezer Adds Premium Subscription Plans

Authored by Mark Hefflinger on November 5, 2009 - 1:27pm.
Paris - Deezer, a France-based, ad-supported streaming music service with 11 million members, on Thursday announced the launch of a new subscription-based offering. Deezer Premium, which will first be available in France before expanding to the rest of Europe, will provide ad-free streaming, mobile access, and the ability to download tracks and playlists. A $7.42 per month tier will provide higher-quality, ad-free streams, while a $14.85 per month tier will provide downloads and mobile access. Deezer recently raised $9.6 million in new financing.

tags: Advertising | Music | Deezer |

Drop in MySpace Traffic to Cut $100M Off Google Ad Deal

Authored by Mark Hefflinger on November 5, 2009 - 1:00pm.
New York - News Corp.'s (NYSE: NWS) MySpace may lose out on at least $100 million of the $900 million it was contracted to receive from a search advertising agreement with Google (NASD: GOOG), due to lackluster traffic to the website, the Financial Times reported.

Offerpal Names New CEO in Wake of "Scam" Allegations

Authored by Mark Hefflinger on November 5, 2009 - 11:46am.
Fremont, Calif. - Offerpal Media, a provider of monetization services for online game and social application developers, announced that it has replaced its CEO, after a controversy erupted over the past week concerning whether some of its practices qualify as "scams."

Report: Microsoft Looks to Extend Yahoo Deal Beyond U.S.

Authored by Mark Hefflinger on November 5, 2009 - 10:35am.
Tokyo - Microsoft (NASD: MSFT) is looking to expanding its search partnership with Yahoo (NASD: YHOO) beyond the U.S., provided it is able to gain approval from antitrust regulators in other territories, CEO Steve Ballmer said on Thursday, Reuters reported.

Report: Digital Out-of-Home Ad Revenues to Hit $3.7B in 2013

Authored by Mark Hefflinger on November 4, 2009 - 11:37am.
Chantilly, Va. - Revenues from digital out-of-home advertising -- including digital billboards and the displays located in grocery stores, malls and elsewhere -- are expected to grow from $2.2 billion this year to $3.7 billion in 2013, according to a report from BIA/Kelsey.

Tribune Newspapers to Go Without AP for a Week

Authored by Mark Hefflinger on November 4, 2009 - 8:54am.
Baltimore - The Baltimore Sun and eight other daily newspapers owned by Chicago-based Tribune plan to publish next week without using articles or photos from the Associated Press (AP), an experiment to see how difficult it would be to possibly sever ties with the international wire service, The Chicago Tribune reported.

AOL Sees Revenue, Operating Income Plummet in Third Quarter

Authored by Mark Hefflinger on November 4, 2009 - 8:45am.
New York - With its spinout from parent Time Warner (NYSE: TWX) likely less than two months away, AOL continues to struggle financially, according to figures released on Wednesday.

Out-of-Home Digital Network Zoom Buys Gym Screen Media

Authored by Mark Hefflinger on November 3, 2009 - 7:09am.
London - Zoom Media, the U.K.-based provider of a digital out-of-home programming and advertising network in health and fitness venues, announced on Tuesday that it has acquired rival Gym Screen Media.

Qtrax Legal Download Service Inks Deal with China's Baidu

Authored by Mark Hefflinger on November 2, 2009 - 8:52am.
Los Angeles - Qtrax, the provider of an ad-supported, legal song download service, on Monday announced a deal with Baidu (NASD: BIDU), China's leading search engine, that will see users searching for songs or artists on Baidu directed to Qtrax.

Godengo Raises $2.2 Million for Online Magazine Services

Authored by Mark Hefflinger on October 30, 2009 - 6:39am.
Emeryville, Calif. - Godengo, a provider of advertising, SEO and other online services for magazines, has raised $2.16 million in new funding, SiliconTap reported, citing a regulatory filing.

Qtrax Expanding Ad-Supported Download Service to Asia Pacific

Authored by Mark Hefflinger on October 29, 2009 - 3:25pm.
New York - Qtrax, an ad-supported song download service, plans to launch in multiple markets in the Asia Pacific region yet this year, including Australia and New Zealand, Singapore, Malaysia, the Philippines, Indonesia, Hong Kong, China and Taiwan. The company added that it will expand to other territories in the new year.

tags: Advertising | Music | Qtrax |

ScanScout Lands $8.5 Million for In-Stream Video Ads

Authored by Mark Hefflinger on October 28, 2009 - 7:12am.
Boston - ScanScout, a provider of in-stream video advertising services, has raised $8.5 million in its second round of funding, led by Singapore-based EDB Investments.

Paramount Debuts "Circle of Eight" Series on MySpace

Authored by Mark Hefflinger on October 27, 2009 - 12:14pm.
Los Angeles - Viacom's (NYSE: VIA) Paramount Digital Entertainment on Tuesday announced the exclusive premiere on MySpace (NYSE: NWS) of its original supernatural thriller webisode series, "Circle of Eight." Produce in association with Mountain Dew's Green Label Studios, the 10-part series combines elements of gaming and social media to propel the story. Following the end of its exclusive run on MySpace in December, the series will be made available for rent from Blockbuster (NYSE: BBI).

AT&T to Sponsor Vevo Music Video Portal Venture

Authored by Mark Hefflinger on October 27, 2009 - 10:33am.
New York - Vevo, the online music video portal joint venture between Universal Music Group, Sony (NYSE: SNE) Music and Abu Dhabi Media Company, has signed AT&T (NYSE: T) as the first sponsor of the site.

Newsday to Charge $5 per Week for Website Access

Authored by Mark Hefflinger on October 22, 2009 - 12:10pm.
New York - Cablevision-owned (NYSE: CVC) Newsday will next week begin charging a $5 per week subscription fee for access to all of its website content, the Associated Press reported. Some online content -- including the site's home page, classifieds, weather, obituaries and community notices -- will remain free. The site will also remain free to print subscribers, and subscribers to Cablevision's Optimum Online Internet service.

Chango Lands $750,000 for Targeted Web Advertising

Authored by Mark Hefflinger on October 22, 2009 - 7:46am.
Toronto, Canada - Chango, a provider of targeted advertising services, has raised $750,000 in a first round of funding, led by iNovia Capital with participation from Extreme Venture Partners.

Yahoo, GroupM Team to Work Brands Into Online Programs

Authored by Mark Hefflinger on October 21, 2009 - 9:32am.
Sunnyvale, Calif. - Yahoo (NASD: YHOO) on Wednesday announced a partnership with GroupM Entertainment, a unit of advertising giant WPP, to help marketers incorporate their brands into original online programming.

Audience Science Gets $20 Million for Online Ad Platform

Authored by Mark Hefflinger on October 20, 2009 - 10:22am.
New York - Audience Science, an online advertising firm formerly known as Revenue Science, announced on Tuesday that it has closed $20 million in new venture capital funding.

Ad.ly Lands $500,000 for In-Stream Twitter Ads

Authored by Mark Hefflinger on October 20, 2009 - 10:15am.
Los Angeles - Ad.ly, a month-old provider of in-stream Twitter advertising services, has raised $500,000 in seed funding from GRP Partners, TechCrunch reported.

PlayNetwork to Acquire In-Store TV Network Channel M

Authored by Mark Hefflinger on October 20, 2009 - 7:15am.
Redmond, Wash. - PlayNetwork, a producer of branded music, messaging, video, entertainment promotions and event media, announced on Tuesday that it will acquire Channel M, a producer of customized in-store TV networks.