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Materna Communications

Sony Music Taps Materna for Download Sales Widget

Authored by Mark Hefflinger on September 2, 2009 - 11:57am.
Dortmund, Germany - Major record label Sony (NYSE: SNE) Music said on Wednesday that it has partnered with Materna Communications, which will power a direct-to-consumer digital download sales widget to be placed on Sony artist sites across the EMEA (Europe, Middle East and Africa) region. The widget, which can also be embedded onto social networking sites, has already been launched on artist websites for Britney Spears, Pink and Kings of Leon.

tags: Marketing | Music | Widgets | Sony Music | Materna Communications |