MediaDefender

MediaDefender Acquires Fellow Anti-Piracy Firm MediaSentry

Authored by Mark Hefflinger on April 3, 2009 - 7:53am.
Los Angeles - ArtistDirect, a provider of online music marketing and distribution services, announced that its MediaDefender anti-piracy unit has acquired MediaSentry, a fellow provider of anti-piracy services, from parent company SafeNet for $936,000.

Two Co-founders Exit Anti-Piracy Firm MediaDefender

Authored by Mark Hefflinger on March 27, 2009 - 12:56pm.
Los Angeles - The two co-founders of MediaDefender, an anti-piracy firm launched in 2000 and now owned by ArtistDirect, have resigned from the company, TorrentFreak reported. Co-founders Randy Saaf and Octavio Herrera sold MediaDefender for $43 million in 2005 to ArtistDirect, a music marketing and commerce network. MediaDefender provides record labels and movie studios with services such as seeding file-sharing networks with fake media files, as a means of deterring downloading.

ArtistDirect Changes Capital Structure; Names New CEO

Authored by Mark Hefflinger on February 5, 2009 - 5:53am.

Los Angeles - ArtistDirect, a provider of music and movie information and owner of anti-piracy firm MediaDefender, announced that it has made significant changes to its capital structure, which included paying off senior debt, converting subordinated debt to common stock, and securing a new credit facility with Pacific Business Capital Corporation.

MediaDefender Helping Labels Seed Ad-Supported Songs

Authored by Mark Hefflinger on June 16, 2008 - 12:27pm.

Los Angeles - MediaDefender, an anti-piracy firm often hired by record labels to seed file-sharing networks with "spoof" media files, is also earning money from the labels by distributing authorized copies of legitimate songs from their artists on file-sharing networks, to the tune of $560,000 in 2007, TorrentFreak reported. The advertising-supported free downloads reportedly include tracks by Kanye West and Timbaland, with the latter sponsored by McDonald's as part of a contest to win free concert tickets and backstage passes.

Study: DMCA Takedown Notices Based on Flawed Investigations

Authored by Mark Hefflinger on June 6, 2008 - 9:30am.

Seattle - The investigations being conducted by copyright holders on file-sharing networks to discover instances of infringement are flawed, and can mistakenly identify innocent parties, according to a new study from researchers at the University of Washington. The researchers monitored file-sharing activity on the BitTorrent network last year, and in the course of their study received 206 complaints of infringement under the Digital Millennium Copyright Act (DMCA) -- even though their machines transferred no illegal files.

Web TV Net Revision3 Hit by Anti-Piracy Firm MediaDefender

Authored by Mark Hefflinger on May 30, 2008 - 10:03am.

Los Angeles - The FBI is reportedly investigating MediaDefender, an anti-piracy firm often hired by record labels and movie studios, after the company allegedly initiated a denial of service attack last weekend against Revision3, a legitimate online TV network. In a blog post, Revision3 CEO Jim Louderback recounted the events, noting that the attack focused on the server the company uses to seed content on the BitTorrent file-sharing network -- which also happens to be used for illegal file-sharing.

E-mails of Anti-Piracy Firm MediaDefender Leaked Online

Authored by Mark Hefflinger on September 17, 2007 - 3:20pm.

New York - Hackers have posted on file-sharing networks and websites what appear to be thousands of corporate e-mails and recorded phone calls from MediaDefender, an anti-piracy firm hired by record labels and movie studios.

Suretone Records to Use ArtistDirect's MediaDefender on P2P Networks

Authored by Mark Hefflinger on February 21, 2007 - 5:24pm.

Santa Monica, Calif. - ArtistDirect, an independent music destination and provider of anti-piracy technologies, said on Wednesday that Universal's Suretone Records has signed on to use its MediaDefender platform that encourages users on illicit peer-to-peer networks to download legitimate files. The technology directs users seeking files from Suretone artists like Weezer and The Cure to Suretone-branded exclusive files. The deal will also establish a Suretone video channel on ArtistDirect.com, which claims 15 million monthly U.S. visitors and 40 million worldwide.

ArtistDirect Buys Anti-Piracy Firm MediaDefender for $42.5 Million

Authored by Mark Hefflinger on August 1, 2005 - 7:03am.
Los Angeles -- ArtistDirect, an independent online music site that claims 13 million visitors per month, announced on Monday that it has acquired Internet anti-piracy software developer MediaDefender, for $42.5 million. Marina del Rey, Calif.-based MediaDefender seeds popular peer-to-peer file-sharing networks with "spoofed" versions of copyrighted songs and other media files, frustrating prospective downloaders with bogus files, on behalf of the major record labels and movie studios. "We believe that MediaDefender holds enormous potential to become the ubiquitous gold standard for the customized protection on the Internet of all forms of digital content," said ArtistDirect CEO Jon Diamond. Los Angeles-based ArtistDirect foresees expanding the use of MediaDefender's technology to protect straight-to-DVD movies, video games, software and e-books.